This course is aimed at anyone who already has a business or who is thinking about growing that business or taking it in a different direction. You will analyse your current business perfomance, as well as the changing market places, through self-analysis and then development of your business profile. You will develop methods for planning and clear accounting, look at new markets and create a marketing strategy. You will understand the need for thorough research, recognize own vision, to then write persuasive text to communicate your unique business.
Course aim
The course is aimed at people who already have a business, and wish to develop it. The course covers growing your business, marketing, planning and finances.
Do I need any particular skills or experience?
- This course is for improvers
By the end of the course I should be able to:
- Evaluate my current business
- Recognise changes in the business environment
- Choose appropriate marketing methods
- Construct accurate planning documents
- Create a realistic marketing strategy
What else do I need to know?
Yoiu will need to have a small business already running.
View full course information sheet
