Course title:
Social Media Marketing for Beginners
Tutor:
Karen Duncan
Course ID:
C2345621
Start date:
01/11/2021
End date:
06/12/2021
Timetabled sessions
Date Times Hours
Mon 01 Nov 2021 19:00 PM - 21:30 PM 2.5
Mon 08 Nov 2021 19:00 PM - 21:30 PM 2.5
Mon 15 Nov 2021 19:00 PM - 21:30 PM 2.5
Mon 22 Nov 2021 19:00 PM - 21:30 PM 2.5
Mon 29 Nov 2021 19:00 PM - 21:30 PM 2.5
Mon 06 Dec 2021 19:00 PM - 21:30 PM 2.5
Total sessions: 6
Total number of classroom hours: 15
Independent online hours: 0
Total hours: 15
Date
Mon 01 Nov 2021
Times
19:00 PM - 21:30 PM
Hours
2.5
Date
Mon 08 Nov 2021
Times
19:00 PM - 21:30 PM
Hours
2.5
Date
Mon 15 Nov 2021
Times
19:00 PM - 21:30 PM
Hours
2.5
Date
Mon 22 Nov 2021
Times
19:00 PM - 21:30 PM
Hours
2.5
Date
Mon 29 Nov 2021
Times
19:00 PM - 21:30 PM
Hours
2.5
Date
Mon 06 Dec 2021
Times
19:00 PM - 21:30 PM
Hours
2.5
Total sessions:
6
Total number of classroom hours:
15
Independent online hours:
0
Total hours:
15
Venue:
Online Learning with Zoom and Canvas
Leads to qualification?    No
Level:     Level 1 (level information)
Is this course part of a programme of study?
No
Programme details
Programme title:
Programme aims:
Programme description:
Who is this programme for?
Optional Activity Start date End date Fee
Fee
£48.00 or free on some courses if you are in receipt of some benefits
What skills or experience do I need to join this course?
This course is for beginners
This course is for beginners
What else do I need to know? Is there anything I need to provide?
No prior knowledge is needed, but it will be helpful to have an account on each platform.
Course aim:
A course for small business owners who want to market through social media.
Course description:
An introduction to Social Media Marketing covering Facebook, Instagram, Twitter, Pinterest, and LinkedIn. We will look at defining your target market, creating content they will enjoy, scheduling posts, creating graphics and easy ways to plan future posts.
By the end of the course I will be able to:
1. Define target market
2. Schedule a post on at least 1 social media platform
3. Plan posts for the next month
4. Design a graphic for at least one platform
5. Create or update a profile on all platforms
How will I learn?

We expect you to attend your classroom sessions and make time to do any required learning activities on your own.

The WEA tutor will use a range of teaching and learning activities and encourage you and the group to be actively involved in your learning. Your tutor will use tasks to see how you are learning, which may include quizzes, question and answer, small projects, discussion, written or practical work. Your tutor will give you feedback on your learning and progress.

WEA Canvas online learning area

Whether your course is face to face or online, the WEA uses its online learning area, called Canvas, to support your learning. This includes using Canvas to think about and record your progress and to give your tutor and the WEA feedback on your course. Your tutor may put resources or activities on Canvas to use during or between lessons. If you want to understand more about our Canvas online learning platform please visit: www.wea.org.uk/help

WEA online sessions/ courses- Zoom

If your course is online, you will join a virtual classroom using a weblink: the WEA uses a video-conferencing tool called Zoom. To use Zoom you will need a Laptop, Computer, Tablet or Smart phone which has speakers, a microphone and a video camera. For some courses, to submit work, we advise you to use a laptop or computer. For more information on Canvas and Zoom please visit www.wea.org.uk/help

Information and advice

For more information and advice about our courses phone our support team on 0300 303 3464 or email: courseenquiries@wea.org.uk

Support

We will ask you about any support you may need when you enrol. You can also telephone the Student Support Team on 0300 303 3464 or email studentsupport@wea.org.uk. The earlier you tell us about your needs the better. We will be able to provide help more quickly.

You can also find out about what support is available through our Student Handbook. This highlights what you can expect from WEA and what we expect from you. https://www.wea.org.uk/studentsupport/student-handbook

For information about course fees and financial support whilst you study visit https://www.wea.org.uk/studentsupport/course-fees-and-financial-support

For student support relating to specific learning need or disability visit https://www.wea.org.uk/studentsupport/learningsupport

What next?

Your tutor will talk with you about what you could do following this course.

You can also find information on our website to support you to make decisions about what you can do next https://www.wea.org.uk/studentsupport/whatsnextandprogression

You may benefit from speaking to the National Careers Service regarding your future career plans - call 0800 100 900 or visit their website https://nationalcareers.service.gov.uk