Students will learn about market research in order to promote their product favourably. They will also learn how to write an attractive advertisement to market their product. Finally participants will use at least one website to advertise a product.
Course aim
This short taster course will introduce students to turning their hobby into cash.
Do I need any particular skills or experience?
- You will need your own personal email address so that you’re able to login to the WEA’s digital learning platform: WEA Canvas. You will need to be able to understand how to follow URL links to pages on the internet. If you want to understand more about Canvas please visit: http://bit.ly/WEAonline
- You will need to be able to follow links to join our WEA live video learning platform: WEA Zoom. If you’d like to understand more about our video learning platform, Zoom please visit: http://bit.ly/WEAonline and http://bit.ly/ZoomSpec
- Students will need experience of using the internet.
By the end of the course I should be able to:
- Undertake market research to learn what others want from my product
- Write an attractive advertisement for at least one product.
- Advertise a product on at least one website.
How will I be taught?
- The WEA’s digital learning platform, Canvas will be used to provide resources or to support lessons, enable assessment, provide learner feedback and for other activities for individuals away from the course. If you want to understand more about our digital learning platform please visit: http://bit.ly/WEAonline
What kind of feedback can I expect?
- You will have opportunities to discuss your progress with your tutor
What else do I need to know?
- What you need: You will need an internet connection, speakers, a microphone and a webcam so that you can use our video learning platform, Zoom. If you’d like to understand more Zoom please visit: http://bit.ly/ZoomSpec
- You will need a personal email address to join the WEA’s digital learning platform, Canvas so that you can receive resources, record your progress and achievement and to work with others and share ideas. If you want to understand more about our digital learning platform please visit: http://bit.ly/WEAonline
- It would be helpful if you had access to the internet (Mobile phone, tablet or computer at home or through a library etc.)
- Students will need access to a camera; either a digital camera or smartphone with camera facility.
Pre-course work, reading and information sources
- No pre reading or pre course work is required
What can I do next?
- Progress to another WEA course
Download full course information sheet
