Campaigning - How to Win and Influence Decisions

Ref: C2338168

Whether you want to save your local pub, oppose a planning application, run a successful trade union campaign at work, or if you are an anti-poverty activist who wants to get the law changed, you need to know how to campaign to win and influence decisions. It is about getting things done in the political arena. This is a practical course which can be tailored to specific campaigns but will be based on general principles. It will include opportunities to rehearse some of the skills needed to run a successful campaign.

Course aim

To provide a practical introduction to getting things done in the political arena, including opportunities to rehearse some of the skills needed to run a successful campaign and influence the decisions that affect people's lives.

Do I need any particular skills or experience?

  • No skills or experience needed
  • This course is suitable for beginners and improvers

By the end of the course I should be able to:

  • Identify what a campaign is and know how to influencing decisions.
  • Describe how local councils, Government and Parliament work and how they can be influenced.
  • Influence public opinion, get people to support your campaign and take an active part, make an impact on the news agenda and be able to persuade decision makers.
  • Practice effective verbal and written communication in a variety of settings.
  • Describe the difference between strategy and tactics. We will assess what works and what does not, take a look at different campaign tactics.

How will I be taught?

  • The WEA tutor will use a range of different teaching and learning methods and encourage you and the group to be actively involved in your learning
  • You may be asked to undertake additional work in your own time to support your learning

What kind of feedback can I expect?

  • A range of informal activities will be used by the tutor to see what you are learning which may include quizzes, question and answer, small projects and discussion
  • You will have opportunities to discuss your progress with your tutor
  • You will be encouraged to share your work with the group and discuss your learning
  • You will be encouraged to consider other students work and give your opinions and suggestions

What else do I need to know?

  • Nothing else is needed
  • All materials will be provided
  • It would be helpful if you had access to the internet (Mobile phone, tablet or computer at home or through a library etc.)

Pre-course work, reading and information sources

  • No pre reading is required but research on the subject on the internet or in the library may be helpful

What can I do next?

  • Progress to another WEA course
  • Progress to a course with another provider
  • Become involved with the WEA in a range of voluntary work and other activities including campaigning as a WEA member
  • Become involved as a volunteer for a WEA partner or another organisation
  • Access the WEA What Next? booklet here http://www.wea.org.uk/learn-wea/what-can-i-do-next

Download full course outline

Campaigning - How to Win and Influence Decisions Course Outline

Enrolment Conditions

You can enrol online if you meet all of the following requirements:

  • are paying the standard fee or are on any of the qualifying benefits
  • are paying with a credit/debit card or are not paying a fee because of a qualifying benefit
  • have a valid email address
  • have been resident in the UK, EU or EEA for the last 3 years
  • are aged 19 years or older on 1st September 2017
  • have read and accept the standard terms and conditions
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